What is the 'Taylor Swift effect' and why might it be helping to

Taylor Swift was previously pictured at another NFL game amid rumours of a new romance with star player Travis Kelce. | ITV National News

The Taylor Swift Effect – The Woodgrove Outlander

What brands and individuals can learn from the 'Taylor Swift Effect

The Taylor Swift effect: Labor markets during the Eras Tour

Taylor Swift Effect or End of Branding? [Part 1], by dr behice ece ilhan, Oct, 2023

Federal Reserve credits Taylor Swift with boosting hotel revenues through her blockbuster Eras Tour

Taylor Swift effect: 4 ways pop star gives economy a boost

Taylor Swift Effect Boosts Stocks on Both Sides of the Atlantic - Bloomberg

It's Taylor Swift's Economy, and We're All Living in It - WSJ

A Timeline of Taylor Swift's Generosity

Swiftposium - why academics are studying the Taylor Swift effect - ABC listen

How Taylor Swift's and Travis Kelce's Relationship Is Helping Brands – WWD

The Swift Effect: Lessons from Taylor Swift's Marketing Strategies